Chinese New Year Marketing in Singapore: Planning for a 2027 That Arrives Early
CNY 2027 falls on 6-7 February, a weekend and eleven days earlier than 2026. What that compresses, what MAS changed about the ang bao, and the rules on festive food selling.
Black Friday in Singapore: The Cross-Border Playbook for E-commerce
Black Friday in Singapore is an import event. The S$400 low-value goods rule, the consignment trap that breaks on sale day, and what a local merchant should do about it.
Your 2027 Marketing Budget in Singapore: What Changed, and How to Build the Number
Three government schemes change for 2027 marketing budgets in Singapore – EDGE, MRA at 70%, and DTDi’s cap rising to $400,000. Plus a method for setting the number.