Video SEO in Singapore: How to Get Your Videos Found on Google and YouTube
Last updated: 18 August 2026. Written by Adrian Tan, Singapore Digital Marketing (SDM). Most Singapore businesses that have paid for video are sitting on an asset Google cannot see. The film exists, it is embedded on the site, it is technically online — and it is invisible in search, because it is buried three-quarters of […]
Video for Social Ads in Singapore: Specs, Hooks and What Actually Converts
Last updated: 18 August 2026. Written by Adrian Tan, Singapore Digital Marketing (SDM). Here is a scene we watch play out every few months. A Singapore business commissions a corporate film, likes it, and decides to put media budget behind it. The 16:9 hero cut goes into Ads Manager, gets letterboxed into a vertical feed […]
Lim Chee Guan — ROAS 4–5x
How performance ads, SEO and checkout work turned a heritage bakkwa brand’s online store into a year-round sales channel returning 4–5x on ad spend.
How to Plan a Corporate Video in Singapore: The Pre-Production Playbook
Last updated: 18 August 2026. Written by Adrian Tan, Singapore Digital Marketing (SDM). Almost every disappointing corporate video was a planning failure, not a filming failure. The camera was fine. The crew was competent. The edit was clean. What went wrong happened weeks earlier, in a kick-off meeting where nobody could say out loud what […]